be a dad and get milk simulator

be a dad and get milk simulator is a comedic single-player adventure game on Roblox developed by br7h productions (br7hprojects and Thepancakeplant), inspired by the internet meme of dads who "go out for milk and never come back." Players take the role of a dad in 2023 tasked with buying milk for their family. What appears to be a simple grocery run spirals into a branching adventure with 46+ badge-tracked endings and achievements. With over 51 million visits and a 90.5% approval rating, it has cemented itself as one of the best meme adventure games on the platform. Each server holds exactly 1 player, making every session a private solo narrative.

The grocery store is the central hub, stocked with far more than milk:

• 🗺️ Endings - 46 discoverable badge-tracked endings ranging from the mundane Good Ending (buy milk, go home) to Way Too Much!, To Da Moon (stack milk cartons to altitude), Vault Ending, Sword Ending, and Christmas Ending
• 💎 Secrets - the Employee Shirt unlocks a hidden lower floor of the Groceries store; a secret area not normally accessible exists; a computer in the Skatepark can be interacted with
• ⏳ Lost in Da Store - stay in the grocery store for 30 straight minutes to unlock a dedicated ending badge
• 🎭 Free Exploration - visit the Skatepark, the Stuff Store, and surrounding neighborhood areas beyond the main store mission
• 🏠 Cosmetics - in-game hats including Milk Hat (25 R$) and Pizza Hat (40 R$), plus the ultra-premium Beans Hat gamepass (1,000 R$) as an in-joke

Joining the br7h productions Roblox group gives a free hat in-game. The game explicitly labels itself as satire of the "dad gets milk" meme. The Fandom wiki at be-a-dad-and-get-milk-simulator.fandom.com documents all known endings and secrets.

be a dad and get milk simulator shares its comedic adventure DNA with Get a Snack at 4 am (its direct inspiration) and similar Roblox narrative meme games.