Unbox a Factory

Unbox a Factory is an idle tycoon simulator on Roblox developed by Habit Games!, launched in March 2026. Players open crates to unbox factories of varying rarity, place them on a personal Lot, and collect Cash from visiting NPCs who generate passive income. The game has accumulated over 2.8 million visits in under a month and typically draws 2K-6K concurrent players, making it one of the fastest-growing new tycoon games on the platform.

The core loop centers on a reinvestment cycle - spend Cash on crate packs, unbox a random factory, place it on your lot, and watch visitors generate more Cash. Each factory has a rarity tier that determines its base income rate, and duplicate factories can be Evolved into upgraded versions with higher Cash generation. The Crate Generator itself is upgradeable, improving the odds of pulling rare and mutated factories with each investment.

Mutations are the endgame rarity chase. Rare factories can roll special mutation properties that boost their income output or add unique behavior, similar to shiny variants in other collection games. Upgrading the crate generator is the primary way to increase mutation odds, creating a strategic tension between spending Cash on more crate packs versus investing in generator upgrades versus expanding lot space.

Factories continue generating Cash while offline, making the game accessible for casual players who check in once or twice a day. Roblox Premium subscribers receive a persistent +20% Cash bonus from all sources, stacking with all other Cash sources including offline earnings. The game supports up to 8 players per server, typical for tycoon games where each player manages their own lot instance.